Natural tranquility in the premium segment.

Lan CBD

O projekcie

Lan CBD is a brand offering the highest quality hemp oils that focuses on a holistic approach to health and recovery. Our goal was to create a visual identity that reflects closeness to nature while building a brand image that is trustworthy and modern. The project combines wellness aesthetics with professionalism, creating a coherent experience for the client looking for natural support in everyday life.

Spotkane wyzwania

The main challenge was to design a brand that would stand out in the saturated CBD market through elegance and subtlety, avoiding the flashy graphic schemes typical of this industry. We had to create an identification that would convince the customer of the highest quality of the product (premium) and its safe, soothing effect. It was important to maintain harmony between the rural, natural character of the name “Lan” and the minimalist, modern design.

Zakres prac i rozwiązania

  • Logo Designing: Creation of a unique graphic sign that combines the symbolism of nature with a modern form.
  • Comprehensive Branding: Develop a coherent visual identification system, including a color palette based on earth tones and soothing green.
  • Packaging and Label Design: Creation of a series of designs for the CBD oil line, emphasizing the readability of information and the exclusive nature of the product.
  • Website (One-page): Design and implementation of a transparent, informative landing page that presents the brand values and product offer in an accessible way.