Harmony and femininity in the CBD world

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Yonify

O projekcie

Yonify is a brand created for modern women, offering CBD-based products that combine nature with a holistic concern for well-being. The design focuses on elegance and simplicity, promoting health and beauty through natural ingredients. Our task was to create a complete visual identity and platform that subtly communicates the high quality and safety of innovative products, such as CBD oils or tampons to relieve menstrual pain.

Spotkane wyzwania

The main challenge was to deceive the image of hemp products and introduce them to the segment premium beauty & wellness. We had to design communications that built deep trust in niche products, while maintaining an aesthetic close to nature but far from the typical flashy associations with the CBD industry. It was crucial to create a brand that educates and supports women by becoming their daily partner in taking care of themselves.

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Zakres prac i rozwiązania

  • Logotype and Visual Identification: Designing a minimalist sign and visual system based on calm, tenderness and harmony.
  • Packaging Design: Creation of a series of labels and product boxes that stand out on the shelf for their premium aesthetics and readability of the composition.
  • Website Design and Implementation: Building a responsive e-commerce website integrated with an educational section (blog).
  • Author's Illustrations: Preparation of dedicated plant graphics that emphasize the organic origin of the products and build a unique brand climate.
  • Brand Visual Strategy: Develop a consistent visual communication language for all points of contact between the customer and the brand.

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    Estimate the project
    mpelinski@peltone.art

    PELTONE SP. Z O.O.
    NIP: 9462693835
    Głowackiego 35/358;
    20-094 LUBLIN
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    TEL: +48 500 423 514
    Email: MPELINSKI@PELTONE.ART

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    Participation in the economic mission to the USA combined with participation in the TechCrunch Disrupt 2025 Fair was realized as part of the project “Economic Marketing of the Lublin Voivodeship III”, co-financed by the European Regional Development Fund as part of the European Funds for Lublin 2021-2027 program, Priority II — Economic and digital transformation of the region, Measure 2.7 — Lublin SMEs in foreign markets of course.